The Department of Trade and Industry (DTI) and TikTok Shop signed a memorandum of understanding (MOU) to help micro, small, and medium enterprises (MSMEs) enhance their digital presence.
The partnership launched the “Unlad Lokal Program,” which aims to equip MSMEs with skills in content creation, live selling, and e-commerce strategies.
DTI Secretary Ma. Cristina Roque emphasized that the program will support MSMEs in adapting to the digital economy and help them thrive online.
TikTok Shop Philippines marketing lead Franco Aligaen highlighted the program’s rollout in Metro Manila, Pampanga, Cebu, and Davao, offering training on digital marketing and e-commerce skills.
The initiative aims to help small businesses grow by leveraging TikTok’s platform, reaching a broader customer base.
Source: PhilNews24 | March 29, 2025
DTI TEAMS UP WITH TIKTOK SHOP TO EMPOWER MSMES WITH E-COMMERCE SKILLS
Latest from Business
Australian health care provider Kairos Care or Kairos Medical Group is exploring IT-BPO operations in the
More than 60% of licensed Philippine online gaming firms are struggling to meet Pagcor’s minimum revenue
The Philippines and Iceland signed an initial air services agreement allowing up to seven flights per
The Marcos administration plans to ramp up infrastructure spending to ₱741 billion in the second half
Stakeholders have formally established the United Ube PH Association Inc. to strengthen representation, policy direction and