RETAIL SALES EXPECTED TO INCREASE BY UP TO 15%

Retailers in the Philippines expect their revenues to grow by up to 15 percent this year, despite challenges such as new US tariffs on Philippine exports and recent weather disturbances, according to the Philippine Retailers Association (PRA).

The first half of the year saw strong sales, boosted by increased spending during the May midterm elections.

However, PRA officials remain cautiously optimistic about the second half as they monitor the impact of a 19-percent tariff imposed by the US starting August 7, which may affect the flow of goods in the region.

Weather issues, such as typhoons and flooding, continue to pose risks, with the PRA urging the government to improve flood control to help maintain consumer spending.

The PRA is also advocating for policy changes, including the removal of the de minimis rule, to ensure fair competition amid the increasing presence of foreign brands in the Philippine market.

Source: PhilNews24 | August 11, 2025