Japan Tobacco International (JTI) is accelerating its global expansion strategy, aiming to strengthen its presence in emerging markets while diversifying its product portfolio.
The company’s latest move includes increased investments in its smokeless tobacco segment, responding to the growing demand for alternatives to traditional cigarettes.
JTI has also announced plans to enhance its manufacturing capabilities and digital infrastructure to serve its expanding customer base better.
With competition intensifying in the global tobacco industry, the company is focusing on sustainability and innovation to maintain its competitive edge.
This global push is expected to position JTI as a key player in both traditional and alternative tobacco products.
Source: PhilNews24 | December 3, 2024
